Media & Communications
The Office of Strategic Marketing and Communications is a professional staff of storytellers.
We thrive on sharing tales about Peddie people, Peddie’s history and traditions and the ways we see Peddie changing the lives of teenagers every single day. We tell Peddie’s story with words, photos and videos in both print and digital communications. The storytellers manage peddie.org, schoolwide social media accounts, and our award-winning magazine, The Chronicle.
Peddie is committed to fostering transparency and cooperation with media organizations reporting on noteworthy events involving our institution. Journalists seeking information, quotes or interviews should contact Director of Strategic Marketing and Communications Wendi Patella at wpatella@peddie.org or (609) 944-7678.
To protect the integrity of our campus environment and the privacy of our students and employees, photographers, videographers or filmmakers wishing to capture images on our campus must obtain prior approval from the Strategic Marketing & Communications Office.
Brandon Detherage
Associate Director of Communications for Brand and Web Strategy
B.F.A., Abilene Christian University
bdetherage@peddie.org
609-944-7693
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Brandon Detherage is a digital marketing and creative professional whose experience includes many years in independent school communication as well as the technology and publishing industries. His expertise is in branding and visual identity, web design and strategy, digital marketing, inbound marketing, photography, graphic design, advertising and art direction.
Carrie Harrington
Associate Director for Content Strategy
Editor of the Peddie Chronicle
B.A., University of New Hampshire
charrington@peddie.org
609-944-7612
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Carrie Harrington joined Peddie’s Communications Department in 2016. She is the editor of the school’s award-winning alumni magazine, Peddie Chronicle, and oversees the organization’s content marketing. Harrington previously served as director of marketing and communications at the Marin Humane Society in Novato, Calif., and Purnell School in Pottersville, N.J. She graduated from the University of New Hampshire with a degree in communications.
Melissa Kramer
Sports Information Coordinator
mkramer@peddie.org
609-944-7514
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Melissa Kramer joined Peddie’s Athletics and Strategic Marketing and Communications Departments in November 2022. As the sports information coordinator, Melissa gathers the latest scores from Peddie athletic teams and shares accomplishments to the Peddie athletics social media accounts, while also telling stories. She graduated from SUNY New Paltz with a bachelor’s degree in digital media and journalism, and a communications studies minor. Prior to joining Peddie, she worked in the sports media and journalism industries.
Lilianna Maciejak
Communications Associate
B.A., Rutgers University
lmaciejak@peddie.org
609-944-7687
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Lili Maciejak joined Peddie’s Office of Strategic Marketing and Communications in 2021 and assists with the development of strategy for web, digital marketing and social media. Maciejak graduated from Rutgers University with her Bachelor of Arts in communications. She has previously worked for Rutgers University in the Douglass Writing Center.
Mary Mahoney
Manager of School Store
B.A., College of the Holy Cross
mmahoney@peddie.org
609-944-7613
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Mary Mahoney ’94 joined Alumni and Development in 2009 having previously worked as a corporate campus recruiter. She earned her bachelor’s degree from the College of the Holy Cross. As director of The Peddie Fund and leadership giving, Mary oversees initiatives to raise unrestricted, annual support of Peddie from alumni, parents and friends while also focusing on engaging and strengthening alumni and parent relationships with the school.
Wendi Patella
Director of Strategic Marketing and Communications
B.A., Rutgers University
wpatella@peddie.org
609-944-7678
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Wendi Patella P’17 ’20 joined the Office of Strategic Marketing and Communications in 2010. As director of strategic marketing and communications, she tells the Peddie story in creative ways to myriad audiences. Prior to coming to Peddie, Wendi managed her own communications firm, worked in public relations for state government and as a news journalist. She graduated with degrees in journalism and political science from Rutgers University.
Megan Sweeney
Manager of Marketing and Communications
B.A., Mount Holyoke College
msweeney@peddie.org
609-944-7637
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Megan Sweeney joined Peddie’s Office of Strategic Marketing and Communications in 2017. Sweeney graduated from Mount Holyoke with an English degree. She has previously worked in development and communications at The White Mountain School and at Women’s Lunch Place, a women’s homeless shelter in Boston.
